We believe that clothing should do more than just look good—it should empower you to embrace your individuality and remind you that your future is in your hands.
I'm Tracy Brown Jr., and I've loved sports all of my life. But I wasn't always given opportunities because of my size. Early on, I learned that I needed to stay focused, grind, and prove that I was worthy. That lesson shaped who I am today.
I see similar stories everywhere—on social media and in the people I meet. People who are told they can't, but refuse to accept it. People who work hard, make adjustments, stay strong, and keep learning. That's what Up2MeCo is all about.
I'm hardworking, authentic, and I listen to others. I'm willing to share my stories and struggles because I believe in being real. Outside of Up2MeCo, I'm passionate about my family, mental health, and sports.
"Up2MeCo exists to help people feel comfortable and confident in who they are."
We create pieces that not only look good but embrace who you are. Our clothing is designed to make you feel supported when striving to be your best self. Every design is guided by a simple belief: the direction of your future is up to you.
Whether you're an athlete pushing your limits, someone who values comfort and durability, or you simply connect with our story—Up2MeCo is here for you.
You are at the heart of everything we do. We listen, we learn, and we create for you. Your journey inspires our designs.
We pour our heart into every piece we create. Our passion for empowering others drives us to constantly improve and innovate.
Our products are durable, made for everyone, and stand out from other brands. We never compromise on the quality you deserve.
We're building more than a clothing brand—we're building a movement. Our vision is to grow into a brand with a large, connected community and, one day, a brick-and-mortar space where everyone feels welcome.
We see Up2MeCo as a voice of encouragement and a source of inspiration for anyone striving to be their best self.
Up2MeCo is committed to making a positive impact beyond fashion. We believe in supporting our community and lifting others up on their journey.
We're dedicated to giving back through initiatives that matter:
If I could have coffee with every customer, I'd tell you this: I am like you. I care about people's mental health and well-being. We're in this together.
